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The companys stated mission is improving the lives of the worlds one billion adult smokers. Created by two former smokers and Stanford design graduates (one of whom also worked as a design engineer at Apple), the duo wanted to make a device that looked sleek and attractive: When they could find no attractive alternative to cigarettes, [James Monsees and Adam Bowen] recognized a groundbreaking opportunity to apply industrial design to the smoking industry, which had not materially evolved in over one hundred years
NyKnicks1714 wrote:It's absolutely crazy to me that someone can smoke and play in the NBA
Pemberton MA, Kimber I
The intersection of the smokeless tobacco market with the broader harm reduction ecosystem, including kretek and other alternative tobacco formats, points to further cross-category innovation potential
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