The tobacco industry spent an average of $63 000 per year for lobbying in Minnesota between 1980 and 1985, but it spent an average of $230 000 per year while the first media campaign was fully operational (19871992).26 Health advocates did not act,14 , 26 , 50 and these investments paid off for the tobacco industry when the Minnesota legislature cut the tobacco control programs budget by one third, from $1.5 million to $1 million in 1990.64 Although Governor Arne Carlson (R), known to have ties with the tobacco industry,26 , 65 , 66 claimed that cuts to the media campaign were because of fiscal crisis, the Minneapolis Star Tribune reported, even by the Carlson administrations own calculations, the state will be sitting in a sizable nest egg at the end of the two-year budget cycle that runs until June 1995.67 Regardless of the true presence of a budget crisis, the fact remains that there are always more demands on a state budget than there are funds available, so encouraging other interest groups to go after tobacco control dollars became a well-established strategy for the tobacco industry

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