cuban counterpoint tobacco and sugar the character Cuban Counterpoint: Tobacco and Sugar

Key Takeaways Cigarette smoke contains over 7,000 harmful chemicals, including many carcinogens, which lead to serious respiratory issues and increase the risk of diseases such as COPD (chronic obstructive pulmonary disease), lung cancer and chronic bronchitis

By investing in flavour innovation, lifestyle marketing, and wellness credentials, they created a new growth curve that complemented, rather than replaced, their heritage brands

Thompson's final note

The papers reveal that by the early 1960s, industry scientists were working on producing safer cigarettes the very work to which it is returning with such self-congratulatory fanfare now but that its lawyers advised that to do so was to admit that its other products were unsafe