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Quality means the wrapper color is consistent, its not blotchy with dark and light colors that appear to be out of place, the tobacco should be not too shiny or dull, and it should have a natural appearance

District Judge Robert N

Source: Here are some of the ads we found online promoting JUUL e-cigarettes take note of the colors used, and the ages of the people in the ads: Photo source: But maybe you think the young people depicted in these ads are not exactly teens or middle schoolers. But these images are just the tip of the iceberg when it comes to damning evidence about JUULs advertising practices

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