One slogan written inside the packet was "It's the tobacco that counts" and another was "Player's Please" which was said to appeal to the perceived desire of the population to be included in the mass market
Ron, 417 Hubbard, William, 147 Huckleberry Finn (Clemens), 527 Hudspeth, Frances, 32728 Hughes, Langston, 39697 Humanities Research Center, University of Texas, 31223, 563 n 64 n Humfrey (Duke of Gloucester), 87 Hunt, Leigh, 41 Huntington, Archer M., 34748 Huntington, Henry E., 14, 142, 164, 175, 179, 18182, 184, 186, 19496, 199210, 411 Huntington Library, 4, 19495, 2078, 302, 438, 48788, 493 Huntington surplusage, 142 Hurley, Michael D., 41617 Huth, Alfred, 185 Huth, Henry, 185 Huth collection, 185, 196, 209, 270 Hyde, Donald, 3132, 221 Hyman, Trina Schart, 379 Hypnerotomachia Poliphili (Colonna), 44 Ibis (Ovid), 74 Ibn-al-Kifti, 70 If Morning Ever Comes (Tyler), 433 Importance of Being Earnest, The (Wilde), 356 Imprint(s), 155, 3024 Incunabula, definition of, 475 Indiana University, Lilly Library, 380 Inferno (Dante), 407 Inland Voyage, An (Stevenson), 455 In Our Time (Hemingway), 5556 Institute of Traditional Science, 231, 236, 244, 248, 250 Institutiones (Justinian), 270 Institutio oratoria (Quintilian), 69, 77 Interpretation of Dreams, The (Freud), 460 In the Lake in the Woods (OBrien), 280 Iona and Peter Opie Collection of Childrens Literature, 381 Ireland, William Henry, 66 Irving, Washington, 158 Irwin, Theodore, 167, 183 Irwin library, 183 Irwin T
The nickname is reminiscent of the American idiom, true-blue, which denotes loyalty, faithfulness, and trustworthiness
Quality packaging helps keep delicate cigarettes protected and creates a positive image of the brand in the competitive environment
